Join the Greater Fort Lauderdale Chapter of the Public Relations Society of America for a conversation with Al Comeaux, author of Change (the) Management, and a former executive and communicator at Travelocity, GE and American Airlines, as he brings us insights into why leaders do what they do and how PR pros can counsel them to get better outcomes.

Via Zoom, Comeaux will discuss the difference between companies that win at change and those that lose; the mindset shift needed for senior leaders; how to get staff to want to change; and the role PR pros can play to ensure change initiatives are successful.

Registration and additional information available HERE.